NSPCC

George's twenty seven year career from 1910 to his death in 1937 was broken only by his military service with the Manchester Regiment during the First World War.

On his discharge from the Army in February 1919, he resumed his Inspector's duties - those duties having been performed by his wife Clara during his absence. It was through his work and after his investiture of the Victoria Cross by King George V in March 1920 that George became affectionately known as "The Children's VC".

George in NSPCC uniform with medals ribbon

After his 6 months' probationary training in London, George was posted to the NSPCC's Manchester offices in June 1910. George and his family remained in Manchester until his transfer to London to the NSPCC's Hackney office in 1927. He was transferred again to the Sydenham office in 1931 where he remained in service until his death in 1937.

Over the course of his 27 years' service with the NSPCC, George made over 21,000 supervision visits to children at risk and helped to prosecute 32 cases of serious child abuse. Of these 32 cases, 31 led to successful prosecutions.

George was awarded a merit badge by the Society following his award of the VC in 1920 and the following year he was promoted to Inspector, 1st Class. He was appointed to the Guard of Honour at the Society's Festival Dinner in January 1926, an appointment achieved by his son Daniel during his own employment with the Society some years later.